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Coleen Rooney to feature in Littlewoods.com ads
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TOPIC: Coleen Rooney to feature in Littlewoods.com ads
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Coleen Rooney to feature in Littlewoods.com ads 2 Months, 2 Weeks ago Karma: 0
Wife of England football player Wayne Rooney will appear in ads of mail order company Littlewoods.com .Parent Shop Direct recently revealed , she will be the new branding face of the retailer.
Ads will be launched in autumn and the deal is worth £2million.




Shop Direct retail director Gareth Jones said about Coleen "Coleen has great style, a real interest in fashion and is a very approachable and warm personality. Not only do our customers identify strongly with her, they also have huge admiration for her work championing fashion and style for real women."
Coleen will not only appear in TV ads, but she will be found advising people about style and fashion directly too.


Parent company Shop Direct, which also owns Very.co.uk has divided its Littlewood and Very.co.uk advertising campaigns between Leo Burnett and VCCP.
Holly Willoughby and Fearne Cotton were featured in Very.co.uk ads.


With this deal, net worth of Rooney couple will be £35 million.
 
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